Mobile commerce is growing at a productive rate and has become a top assembly room topic. According to industry figures, it is estimated that year 2013 was about messaging apps and 2014 saw E-Commerce; easily spreading up on smart phones in a huge way. People love online shopping and prefer shopping on their smart phones more. According to them shopping through application is easier. Even the E-Commerce businesses have realized that their consumers today are on mobile. If we talk about this year, global sales through mobile devices are expected to rise to over $280 billion from $150 billion in 2014. Mobile traffic is exceeding the desktop traffic.
One of the reasons for the popularity of mobile shopping is, shopping through apps is easy, immediate and location independent. 85% of the customers prefer application over mobile websites due to speed, convenience and ease of use. Secondly, a mobile friendly website always requires an internet connection with an app but some of the apps can store data locally on the phone.
2014 was the year when E-Commerce came into its peak in India, 2015 promises to be the year of mobile shopping application. The smart phone users have jumped to 54% from 21% a year back.
According to a recent article, mobile shopping app users are increasing faster than any other category of application. Mobile apps innovations are having a huge impact on apparel and footwear industry. People use mobile apps to hold them throughout the journey right from the time of purchase all the way till delivery of the product. A consumer can check sizes, features, can compare prices, read reviews, scan the barcodes etc.
2014 was the year when E-Commerce came into its peak in India, 2015 promises to be the year of mobile shopping application. The smart phone users have jumped to 54% from 21% a year back.
According to a recent article, mobile shopping app users are increasing faster than any other category of application. Mobile apps innovations are having a huge impact on apparel and footwear industry. People use mobile apps to hold them throughout the journey right from the time of purchase all the way till delivery of the product. A consumer can check sizes, features, can compare prices, read reviews, scan the barcodes etc.
Mobile apps innovation has huge impact on sports industry also. Businessmen are selling sports goods by developing mobile friendly websites or application and engaging people to buy sports equipment online through mobile apps, just like Damroobox.com. With increasing craze of cricket in India, people are moving towards building their kid’s carrier in cricket and have started buying cricket goods online. They feel it is more comfortable to buy cricket bats online through apps and online sports portals like Damroobox.com.